Datacamp – Case Study: Ecommerce Analysis in Power BI 2024-12

Case Study: Ecommerce Analysis in Power BI, For ecommerce businesses, increasing sales and reducing expenses are top priorities. In this Power BI case study, you’ll investigate a dataset from a fictitious online pet supply company called Whiskique. First, you’ll analyze the sales dataset to inform the company of who their customers are and what purchases they make. You will then use market basket analysis to help identify which products are frequently bought together. Next, you’ll need to address the fact that shipping costs remain a big expense for online retailers. You’ll work on strategies such as shipping more of the same product to reduce per-unit costs. As you collate your findings, you’ll create new measures and various visualizations in Power BI, such as combination graphs, treemaps, and maps. Finally, you’ll use filters and parameters to make your graphs dynamic and create dashboard-style pages to share your insights.

What you’ll learn

• you’ll build a data model for sales and expense analysis. You’ll combine multiple files, filter out invalid data, and create metrics for customers and orders.
• you’ll create metrics for the most profitable products and customers. You’ll build a map of sales by state, before exploring the shipping cost metrics.
• you’ll build multiple dashboard-style pages, in order to create a data story for your audience. You’ll display the product and customer KPIs and visuals

Specificatoin of Case Study: Ecommerce Analysis in Power BI

• Publisher : Datacamp
• Teacher : Iason Prassides
• Language : English
• Level : All Levels
• Number of Course : 3
• Duration : 4 hours to complete the course

Content of Case Study: Ecommerce Analysis in Power BI

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Subtitle : English

Quality: 720p

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